Email Marketing

Maintain the Relationship with Email

Did you know that it’s five times cheaper to sell to an existing customer than to sign a new one? Email remains one of your most effective means of retaining customers and building customer-brand loyalty.

It’s your method for staying in touch in between transactions, and stimulating new ones. In capturing the email addresses of the visitors to your Landing Page and Website through an opt-in sign-up, you’re building an invaluable consumer database.

With our Email Marketing, your corporate office can control the messaging and design of emails being sent out by local offices.

Central States Media offers a low-cost, Do-It-Yourself solution, providing you with a self-serve email template that you can populate with content and images, and send needed as well as a a high-touch Managed Email Service where we take care of all the dirty details of list segmentation and scrubbing, resending, layout, everything needed to go beyond the simple newsletter.

We give you the power to:

• Create and manage email lists
  And with list targeting, you can sort your lists by behavior and demographics to send highly targeted email messages to different customer segments.
• Design and develop professional emails
  Choose from our professionally designed templates, or allow us to create a custom email design for you.
• Track your results
  Find out how many people open your email, what links they click, how many leads or conversions your email generates, and other valuable results.
• Engage the recipient
  Add forward-to-a-friend capabilities, get customer responses sorted and stored for you, build and send customer surveys and forms, and more.
• Grow your email marketing strategy
  Helpful features like step-by-step wizards and HTML paste functions guide you as your business’s email marketing needs change and grow.